Redefining Clean Beauty
In today’s beauty world, clean ingredients matter more than ever. BeautyCounter is a brand that doesn’t just jump on the clean beauty trend — they helped start it. With a bold commitment to safety, transparency, and performance, they’ve set a new standard for what conscious beauty should look like.
What Makes BeautyCounter Different?
Their “Never List” includes over 1,800 banned ingredients. That means no parabens, no phthalates, and no questionable chemicals in your skincare or makeup. But here’s the best part: their products still work like a dream.
From their bestselling Countermatch moisturizer to the fan-favorite Dew Skin tinted SPF, every product is thoughtfully designed and rigorously tested for both safety and performance.
Advocacy at the Core
BeautyCounter is more than skin deep. They actively advocate for better beauty laws, pushing for stronger health protections in personal care products. They’re not just selling lipstick — they’re pushing policy.
A Brand You Can Trust
When you use BeautyCounter, you’re not only investing in your skin — you’re supporting a brand with heart, mission, and major impact. That’s what keeps me (and millions of others) coming back.
Want to clean up your routine with products that care as much as you do? Start exploring BeautyCounter today.