You may remember my obsession over trying to fix my terribly over tweezed brows in the post GOODBYE TWEEZERS, HELLO BROWS where I showed you my favourite eyebrow products.

Here we are, almost a year later and Benefit Cosmetics has just re-launched their Brow Collection, which is bigger and better than EVER!

What’s New with Benefit Cosmetics Brows?

The Packaging

BENEFIT COSMETICS, benefit eyebrow collection

The new Benefit Cosmetics Brow Collection has gorgeous packaging with cute retro colours and typeface. Each brow product is clearly marked either 1 or 2, depending on your shade match.BENEFIT COSMETICS, benefit eyebrow collection

Product Design

Benefit-Brows-blogAll Benefit Cosmetics brow products come in a sleek and elegant silver case.Benefit-1-and-2Like the paper packaging, each product is clearly marked with either a 1 or a 2, therefore making it easy to identify which product to use first.

The Products

Some new to the line, some oldies but goodies, there’s definitely a perfect brow product in the collection for everyone!

Goof Proof Eyebrow Pencil – Super easy brow-filling & shaping pencil

Gimme Brow Volumizing Brow Gel – Brow-volumising fibre gel

ka-BROW! Eybrow Cream-gel Color – Cream-gel brow colour with brush

BROWVO! conditioning eyebrow primer – Nutrient-rich primer for fuller-looking brows

Brow Zings Eyebrow Shaping Kit – An oldie but a goodie – I’ve been using this total taming & shaping kit, for years!

Precisely, My Brow Eyebrow Pencil – Ultra-fine brow defining pencil

High Brow Eyebrow Highlighter – Another amazing product – a creamy brow highlighting pencil

High Brow Glow Brow Highlighter – Luminous brow highlighting pencil

3D BROWtones Eyebrow Enhancer – Subtle brow-enhancing highlights

Ready, Set, Brow! Clear Brow Gel – 24-hour invisible shaping & setting gel for the brows.

What more could a girl want to bring on her brow game?

If you want to see how these products work, Benefit Cosmetics actually has an awesome interactive site that allows you to see the transformation and help you decide which product is best for you.

Shop the Entire Benefit Brow Collection Here:


Until next time,


    1. Lindsay

      Surprisingly , despite the look of the capsule type packaging, it’s actually really comfy to hold. But I totally get that you have to touch and feel.

  1. Sara

    What a cool post! I love the Benefit products. Especially Gimme Brow 😀 I think the numbers on the top of the box r your shade, not steps? Imma shade 4 so I use goof proof shade 4!

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