One of the easiest things to do when trying to get on the ‘healthy’ food train, is to incorporate smoothies. Smoothies are an amazing way to maximise your vitamin and nutrient intake. I’ve loved smoothies for years – fruit smoothies, green smoothies, detox smoothies, alcoholic smoothies (yes they exist) and the list goes on. When my sister and I started the mainly smoothie-based Harley Pasternak’s…

5 Things That I’m Loving from Maybelline Fall

You may remember a little sneak preview of the Maybelline Fall launches I gave last spring when I attended Toronto Fashion Week. I finally got my hands on some of these goodies as they’re now available at most drugstores in Canada and the USA (and have been since July). While it was hard to choose between all the new products, I’ve narrowed my picks from the…

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Exclusive Sneak Peek at #TFW: Maybelline’s Fab Summer Launches

One of my favourite parts of attending Toronto Fashion Week (#TFW) is getting a sneak peak of not only the hair, makeup and of course fashion trends for the upcoming seasons – but also, to catch a glimpse of any new makeup launches that haven’t hit the streets. Maybelline, essie and Redkin are the makeup, nail and hair brands that sponsor the event and because…

3 New Limited Edition Lippies You’ll Love

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Fresh SUGA(RED) limited edition The launch of SUGA(RED) Lip Treatment is beauty brand Fresh’s first product that gives back. The partnership with (RED), the organization founded by Bono and Bobby Shriver works to raise money and awareness to fight AIDS in Africa. This December, the limited-edition SUGA(RED) Lip Treatment will be wrapped in red to support the fight against AIDS. SUGA(RED) moisturizes, protects and smoothes the…

Maybelline Creamy Mattes Are Back!

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Fall means one thing for lipstick junkies – intense lip colours, and for me, the bolder the better. This is why when I heard that Maybelline was launching a limited edition Maybelline Creamy Mattes Collection for fall/winter, the excitement was a little too much to contain. After a few squeals hearing the news, my husband turns to me and says, “you have 100 lipsticks, why are you…

Living a Lipstick Revolution: Urban Decay Matte Revolution Lipstick

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One serious reason I’m excited for fall – Urban Decay Matte Revolution Lipstick! If you’re looking for seriously intense pigment, a soft buttery formula and an all-in-one matte lipstick, look no further because this Urban Decay Matte Revolution Lipstick is seriously to die for. I’ve been a lover of Urban Decay Eyeshadow palettes for years (click here to see the newest Urban Decay Smoky Palette…

Goodbye Tweezers, Hello Brows

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In case you didn’t get the memo, the 1990s thin eyebrow era is long gone. Today we’re trying everything in our beauty regime to make our over-tweezed brows grow back, but unfortunately getting those sought after celebrity brows with natural hair, is easier said than done! Lucky for us, the makeup industry has heard our cries of regret (for tweezing almost every last hair we…

Back to School Shopping for Maybelline Baby Lips

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My favourite thing about the summer coming to an end is back-to-school shopping. No, I don’t have kids and yes I am 36…BUT I have great memories of being a kid and picking up all my school supplies for my first day of school. I’m also a stationery junkie so what better time to stock up but in the back-to-school sales when the selection is great?…

5 Drugstore Must Haves

I’ve been so busy with the OMD3 31 Day Nail Art challenge that I have a backlog of amazing beauty products to show you so stay tuned for a BEAUTY-FULL August (see what I did there?). I’ve talked a lot about the blush and nude trends this summer, and it doesn’t look like this trend is ending anytime soon so today’s post is focusing on these gorgeous, affordable…

Maybelline Color Blur Matte Lip Pencils

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I remember first learning to smudge in the 80s when my mom would blur (or smudge as she would say) her eye pencils to lessen the intensity of harsh lines. The best pencils would always be those with a smudger on the other side (we always looked out for Lancome eye pencils at Duty Free). As we know, all trends come back at some point…

High vs Low: La Palette Nude 2 vs The Blushed Nudes vs Naked 3

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After receiving such great feedback from my first high vs low eyeshadow comparison, where I compared Urban Decay Naked 2 with L’Oreal Paris La Palette Nude 1 – I decided that it’s time to look at The Urban Decay Naked3 and the recent additions to the blushed nudes eyeshadow palettes. You might say that BLUSH is the new neutral. I’ve seen this across the news-stands across all industries…